Audi & Marvel break content engagement records
One constant in the ever-evolving Marvel universe is Stan Lee, the mastermind behind the comics and cameo star of every Marvel movie to date. Before the living-legend rides off into the sunset, it was time for him to pass on his cameo skills in a film featuring plenty of...well, cameos.
Facts & Figures
- More than five million views across social channels
- More shares per view than any view in Audi history
- 130,000 total engagements on owned content, a new record
- Only Audi initiative, other than Super Bowl, to gain coverage in traditional and progressive outlets alike, including Time, Fast Company, Playboy, and IGN
Andrew Elliott